What is Primera up to? A journal written in the first person by Paul Avery

Danny Cash Hot Sauce Case Study

Packworld published a case study about Danny Cash Hot Sauce using Primera Label Printers.

A hobby turned big-time business, Danny Cash Hot Sauce, founded by Danny Cash almost 10 years ago in Engelwood, CO, combines fiery, enticing package graphics along with fresh, high-quality ingredients to keep hot-sauce lovers coming back for more.

“Most people buy hot sauce just for the labels,” notes Cash. “We try to make the label match the sauce. If we have a high-quality label, then you can actually see all of the flavor ingredients in the sauce as well.”

read more...